New York CNN —Amazon has landed the rights to exclusively stream one National Football League playoff game next season on its Prime Video platform, a source familiar with the matter told CNN. The deal comes less than a month after NBCUniversal’s Peacock became the first-ever platform to exclusively livestream an NFL playoff game. The source said Peacock did not lose the rights to exclusively stream a playoff game. Earlier this month, Amazon reported a 24% year-over-year increase in total viewership of “Thursday Night Football” this season, citing Nielsen. The NFL declined to comment and Amazon has not responded to CNN’s request for comment.

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Persons: NBCUniversal’s Peacock, “, ”, NBCUniversal, Peacock, Nielsen Organizations: New, New York CNN, Football League, CNN, NFL, Kansas City Chiefs, Miami Dolphins, Cleveland Browns, Houston Texans, NBC, NBC Sports Digital, NFL Digital, Telemundo, NBC Sports, Amazon, ”, Seahawks, Cowboys, ESPN, Fox Corp, Warner Bros Discovery Locations: New York